With the emphasis across Europe turning towards growth, how can policy-makers and stakeholders alike ensure that the potential for e-commerce in Europe is maximised, given that the cost of failure to complete the Digital Single Market before 2020 has been estimated at around €500 billion? Is such a completion likely in this time-scale given the continuing patchwork of national laws and rules? What are the major barriers that need to be overcome and how can a step-change in the development of e-commerce be achieved?

This year’s European E-Commerce Conference hosted by EDiMA and EMOTA in partnership with Forum Europe, will focus on how policymakers and e-commerce businesses can increase consumer confidence in the online/digital retail space as a means of increasing competition and driving growth.

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